Privacy policy

Privacy Policy

This Privacy Policy describes how Photo24.co.za (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Contact

If you have questions, require further information about our privacy practices, or wish to file a complaint, please reach out to us via email at sales@photo24.co.za, our online contact form.


Collecting Personal Information

When you visit Photo24.co.za, we collect specific information about your device, interactions with the Site, and details necessary to process your purchases. We may also gather additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual as “Personal Information.” See the breakdown below for details on what Personal Information we collect and why:

Device Information

Purpose of Collection: To optimise Site loading and perform analytics on usage.
Source of Collection: Automatically gathered through cookies, log files, web beacons, etc.
Personal Information Collected: Web browser version, IP address, time zone, cookies, site/product views, search terms.


Order Information


Purpose of Collection: Fulfilling orders, processing payments, shipping, providing invoices, and communicating with you.
Source of Collection: Directly from you during purchase.
Personal Information Collected: Name, billing/shipping address, payment details, email, phone number.
Customer Support Information
Purpose of Collection: Providing customer support.
Source of Collection: Directly from you.

Minors

The Site is not intended for individuals under the age of 16. We do not knowingly collect Personal Information from children. If you believe your child has provided us with Personal Information, please contact us to request its deletion.

Sharing Personal Information

We share your Personal Information with service providers to fulfill our contracts and provide services. For instance:

Utilising Shopify to power our online store.
Sharing information as required by law or to protect our rights.


Behavioural Advertising

We use Personal Information for targeted advertising or marketing communications. This may involve:

Utilising Google Analytics to understand customer behaviour.
Sharing information with advertising partners for targeted advertising.
You can opt out of targeted advertising through services like:

Using Personal Information

We use Personal Information to offer products/services, process payments, fulfill orders, and provide updates on new offerings.

GDPR

If you are an EEA resident, your Personal Information is processed based on lawful bases including consent, contract performance, legal compliance, and legitimate interests.

Retention

We retain Personal Information for our records unless you request its erasure.

Cookies

Cookies enhance your browsing experience. We use various types of cookies including functional, performance, advertising, and social media cookies.

Changes

This Privacy Policy may be updated periodically to reflect operational, legal, or regulatory changes.

Complaints

To file a complaint or if dissatisfied with our response, contact us using the details under “Contact.” Alternatively, you may lodge a complaint with the South African Information Regulator.